Customer Knowledge Management and E-commerce: The role of customer perceived risk

Carolina Lopez-Nicolas; Francisco Jose Molina-Castillo

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Customer Knowledge Management and E-commerce: The role of customer perceived risk

机译：客户知识管理和电子商务：客户感知风险的作用

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The present research is designed to gain a deeper understanding of Customer Knowledge Management (CKM) tools inside the e-commerce context. The relationship between the CKM literature and the e-commerce literature is evaluated through several user charact

机译：本研究旨在对电子商务环境中的客户知识管理（CKM）工具有更深入的了解。通过几个用户特征评估了CKM文献和电子商务文献之间的关系

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来源
《International Journal of Information Management》 |2008年第2期|p.102-113|共12页
作者
Carolina Lopez-Nicolas; Francisco Jose Molina-Castillo;
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作者单位

Departamento de Organization de Empresas y Finanzas, Universidad de Murcia, Campus de Espinardo, 30100 Murcia, Spain;

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原文格式 PDF
正文语种 eng
中图分类社会科学总论;
关键词
CKM tools; E-commerce; perceived risk; purchase intention; customer perceptions;

机译：CKM工具;电子商务;风险感知;购买意愿;客户认知;
入库时间 2022-08-18 02:22:19

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Customer Knowledge Management and E-commerce: The role of customer perceived risk

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