Applications of business intelligence in making cold chains seamless

摘要

Due to intense competition, it has become inevitable for business organisations world over to become efficient and cost effective. Seamless cold chain infrastructure is critical for the success of cold chain business. Concurrent growth in demand for products such as fresh agricultural produce, frozen food, photographic films, chemicals and pharmaceutical drugs has lead to the necessity of managing cold chains intelligently. The managers of cold chains at strategic and functional level need actionable information for making their organisations agile. In the recent times, the concept of business intelligence has gained momentum and found application in diverse areas. In this paper, authors have made an effort to develop a framework of Bl system for cold chains and highlighted the application areas of business intelligence for cold chains including a case study of cold chain business.