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Neural Semantic Personalized Ranking for item cold-start recommendation

机译:针对项目冷启动推荐的神经语义个性化排名

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摘要

Recommender systems help users deal with information overload and enjoy a personalized experience on the Web. One of the main challenges in these systems is the item cold-start problem which is very common in practice since modern online platforms have thousands of new items published every day. Furthermore, in many real-world scenarios, the item recommendation tasks are based on users' implicit preference feedback such as whether a user has interacted with an item. To address the above challenges, we propose a probabilistic modeling approach called Neural Semantic Personalized Ranking (NSPR) to unify the strengths of deep neural network and pairwise learning. Specifically, NSPR tightly couples a latent factor model with a deep neural network to learn a robust feature representation from both implicit feedback and item content, consequently allowing our model to generalize to unseen items. We demonstrate NSPR's versatility to integrate various pairwise probability functions and propose two variants based on the Logistic and Probit functions. We conduct a comprehensive set of experiments on two real-world public datasets and demonstrate that NSPR significantly outperforms the state-of-the-art baselines.
机译:推荐系统可帮助用户处理信息过载并在Web上享受个性化的体验。这些系统中的主要挑战之一是项目冷启动问题,由于现代在线平台每天发布成千上万的新项目,因此在实践中非常常见。此外,在许多实际场景中,商品推荐任务基于用户的隐式偏好反馈,例如用户是否与商品进行了交互。为了解决上述挑战,我们提出了一种概率建模方法,称为神经语义个性化排名(NSPR),以统一深度神经网络和成对学习的优势。具体来说,NSPR将潜在因素模型与深度神经网络紧密结合,以从隐式反馈和项目内容中学习可靠的特征表示,因此使我们的模型可以泛化到看不见的项目。我们展示了NSPR集成各种成对概率函数的多功能性,并提出了基于Logistic和Probit函数的两个变体。我们对两个现实世界的公共数据集进行了全面的实验,并证明了NSPR明显优于最新的基准。

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