Customer-service staff learn how to profit from recession

摘要

Helping customers to cope with economic adversity can create lasting bonds, Professor Colin Coulson-Thomas said at the inaugural lecture of the Institute of Customer Management.rn"Smart companies monitor how their customers are affected by recession and look at what they can do to help customers to respond to challenges and seize any opportunities", he said in Accra, Ghana. "Recessions create opportunities to help customers, gain competitive advantage and build market share. Suppliers can forge long-term relationships. A friend in need is a friend indeed".