It sounds like a printer's dream come true—one paper that can be used for offset, ink-jet and digital applications. This paper can do it all. Well, sort of. While it is true that the market for multiple-use papers is growing, there is a definite trade-off for the versatility these products offer. Certainly multiple-use papers can run on different types of print processes, but their quality isn't quite that of job-specific papers. The key is knowing when multiple-use papers can be most effective in cost and quality.
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