For its 15th edition, the Beyond the Printed Word international conference will be co chaired by Elan Lohmann who, at just 31 years of age, is responsible for the most popular newspaper website in South Africa: News24.com. But above all, he personifies the young generation that is passionately driving the cross-media strategies of newspaper groups. After being bitten by the Internet bug at a early age, his current concerns are this year's conference topics: social networks, communities, online advertising, maximising digital profits, hyper-local content, video, audio and mobile.
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