Creating receptivity in cross-cultural coordination: the role of civic virtue

摘要

This paper explores receptivity creation in cross-cultural coordination. Qualitative data from an inter-organizational relationship between culturally dissimilar and unequal groups are used to show that, while practices fostering defensiveness inhibit receptivity, those promoting civic virtue create partial receptivity. Partial receptivity falls short of cross-cultural synergy, but is a more achievable outcome.