Franchising is a seller's market," says Murray L. Dow II, president the Dow HotelrnCompany, Seattle. General activity in hotel real estate has given franchisors the chance to redo their property improvement plans (PIPs)rnor ask for additional compliance standards. At the same time, the recent flurry of consolidation has contracted the number of franchise companies and reduced alternatives for franchisees. The result, says Michael Marshall, president and CEO, Marshall Management, Salisbury, Maryland, is that "the best franchise companies rarely, if ever, offer a deal unless they really want to have representation in a high barrier to entry market."
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机译：特许经营是一个卖方市场，”西雅图陶氏酒店公司总裁Murray L. Dow II说。酒店房地产的一般活动使特许人有机会重做其财产改善计划（PIP）或要求其他合规标准。同时，最近的一连串整合减少了特许经营公司的数量，减少了加盟商的选择权。马里兰州索尔兹伯里市Marshall Management总裁兼首席执行官迈克尔·马歇尔（Michael Marshall）说，结果是“最好的特许经营公司很少，即使有的话除非他们真的想在进入市场的高门槛中拥有代表权，否则就提供一笔交易。”
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