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THOUGHTS

机译:思想

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摘要

As we put together this issue previewing the latest developments to debut at LIGHTFAIR International next month in Las Vegas, we have been swamped with emails, releases, and calls from manufacturers revealing the latest technologies, controls, and light sources. We all know that light sources are making the most news, but are the last thing consumers want to get excited about. It seems any talk of bulbs turns political or veers off into discussions of climate change. Yet we all know that it's the light source itself which will make or break a mood, improve a room setting, even enhance a fixture. It is up to the professionals to get that message across. Unfortunately, the best lighting salesperson's discussion of bulbs, LEDs, lumens, or foot candles can cause a customer to glaze over.
机译:当我们汇总本期内容时,将预览下个月在拉斯维加斯国际照明展上首次亮相的最新动态,我们被制造商的电子邮件,发布和电话所淹没,其中揭示了最新的技术,控件和光源。大家都知道,光源是新闻最多的,但消费者最不想为此感到兴奋。似乎所有关于灯泡的话题都将政治或偏见转移到有关气候变化的讨论中。但是我们都知道,是光源本身会引起或破坏情绪,改善房间设置甚至增强灯具。由专业人员来传达该信息。不幸的是,最好的照明销售人员对灯泡,LED,流明或脚蜡烛的讨论可能会使客户感到困惑。

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