Dave Wilson's first remark via a transatlantic phone call was to state emphatically that 'price has never been a motivating factor' for creating a new model. Although the gap between the Sasha (￡27,450) and the MAXX 3 (￡68,000) is considerable and it suggests a 'hole' in the catalogue even by high-end pricing standards, Dave says, 'The Alexia was not designed to suit a "price point" between the Sasha and the MAXX 3. It was, in fact, designed to a "size point" that would allow it to be enjoyed in a room space where a MAXX 3 would be totally out of place. The MAXX is designed to provide wide dynamic range in larger rooms, including home theatres.'
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