Is This the Fastest-Growing Game Company Ever?

摘要

Ilkka Paananen says the best way to make money in mobile gaming is to stop thinking about making money. Think about fun instead. Fighting a mild case of flu and jet lag from a San Francisco flight back home to Helsinki, Paananen says that companies that place revenue above fun (we're talking to you, Zynga) will ultimately fail. "It really is that simple—just design something great, something that users love," says the 34-year-old.