ADVERTISEMENT EVENT, COMPANY PROMOTION SYSTEM AND COMPANY PROMOTION METHOD USING AUGMENTED REALITY-BASED GAME

摘要

The present invention relates to an advertisement event, a company promotion system and a company promotion method using an augmented reality-based game and, more specifically, to an advertisement event, a company promotion system and a company promotion method using an augmented reality-based game which repeatedly provide an advertisement event or company promotion information of a company during a process (action) of allowing a user to acquire a character on an impression game and provide a prize, which is provided by the company when acquiring the character, to the user so as to provide an effect of allowing the user to acquire the prize while the user enjoys the game based on augmented reality, thereby maximizing an advertisement effect in accordance with continuous advertisement exposure to an advertiser. In addition, the company promotion system using an augmented reality-based game comprises a plurality of user terminals, an advertisement and promotion management server and an advertiser terminal.;COPYRIGHT KIPO 2019