I so dislike internet jargon, even though I'm guilty of resorting to it. The most annoying current phrase is: Mobile First. It's standard fare in press releases. It's thrown around at industry events with pomp and bluster. It's the go-to sound bite to hype a strategic direction-even if staffing and content plans to back it up are nonexistent. So far, the best of Mobile First neatly squeezes desktop news formats into smaller devices. Well, the time has finally come-at least for us. We're determined to pave a new path forward.
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