Zip it, don't spill it

摘要

In the past, salt had been packaged in paper sacks that tear and leak easily during transportation, or in bags and cartons that offer poor moisture barrier, requiring consumers to use another container in order to keep it fresh.rnCerebos, a leading Australian-New Zealand manufacturer of sauce, spice and coffee, saw the importance of good packaging for its salt brands and decided to revamp its SAXA and Skellerup product packages.rnThe company's objectives for the new packaging included offering consumers greater opening, closing and storage convenience; minimisation of moisture entry and clogging; and to increase brand prominence on retail shelves.rnThe solution came in the form of a stand-up pouch complete with a Zip-Pak resealable Powder-Proof press-to-close zipper. The closure incorporates a proprietary design which prevents powderrngranules and particulates from clogging in the zipper profile.