New Food Insider delivers new product competitive intelligence

摘要

SPEED-TO-MARKET IS A NECESSITY IN today's food and beverage product development process. The degree to which companies, both small and large, are racing to identify trends, bring innovation to market and capitalize on consumer interest in specific ingredients or product applications is evident in the extraordinary traffic generated by stories on this subject on this journal's web site, www.foodbusinessnews.net. Delivering market intelligence key to new product success underpins the purpose of the New Food Insider from Food Business News, a weekly newsletter focusing on the latest food, beverage and menu item launches.