Sharing everyday experiences

摘要

Players in the telecommunications industry can greatly improve person-to-person communication by paying attention to, and taking advantage of, known user behavior patterns and by taking steps to enrich voice communication and improve interaction between voice and data services. Utility should be a key consideration when they plan and develop enriched communication services, such as Ericsson IMS weShare. How, for example, will the services be used and in what context? Which goals should be supported and what are the driving forces for enriched communication? It is a known fact that usability helps determine the success or failure of mobile services. Poor usability is a significant barrier to diffusion. This was very evident for services such as the Mobile Internet (WAP) and picture messaging (MMS). At the time of their introduction, these services were simply too complicated: users had to configure the services manually, they were difficult to use, and their performance was lackluster. For mobile services to succeed, users must find them easy to use and interact with. Therefore, a criterion for developing enriched communication services is coherent interaction and system design. The authors describe research on consumer behavior as it relates to Ericsson IMS weShare Image and Motion; they explain how Ericsson has responded to issues raised by end users; and they describe how the Ericsson IMS weShare concepts fit into consumers' lives and in what situations they will want to use them.