Web-enabled business and customer value

摘要

With the rapid and dramatic development of Internet technologies, an expanding array of dynamic and innovative Web-enabled e-commerce applications has been developed and deployed by organizations in the marketplace to create value for customers. The theme of this special issue centers on Web-enabled business and customer value. By Web-enabled business, we mean to point to the range of new applications and uses, business models, marketplaces and ways of business that have recently become possible in the presence of the World Wide Web. In this context, the creation of customer value is also critical. Customer value embodies the idea of willingness-to-adopt, willing-ness-to-pay, and willingness to be an ongoing user of the related business capabilities. Customer value accrues through access to information, access to other people and organizations, access to goods and services, and access to market mechanisms that support transaction-making and economic exchange. These themes are exemplified in six papers invited for review at ECRA on a fast-track basis, following their presentation at the Eighth Pacific Asia Conference on Information Systems (PACIS 2004), held in July 2004 in Shanghai, China.