Four Steps to Creating a Better Ebook

摘要

Ebook author Rachel Olsen suggests the following tips to ensure greater success with an ebook: 1. Think about what your customers/readers want to know more of and then service them by writing about it. 2. Determine what you want your readers to do. Make it clear early in the book, and provide a link back to your website or wherever you want them to go. 3. Know your strengths and weaknesses, and outsource what you are not good at. If you are a busy executive, hire a ghostwriter to help you. If you are a marketer, hire an editor to make sure you have another set of professional eyes on your content. 4. Devote ample time and resources to create an eye-catching ebook cover.