See you in court

摘要

THE EU'S GENERAL Data Protection Regulation (GDPR) has opened the way for a range of complaints about online advertising auctions. A British group called Privacy International says that companies collecting, buying and selling user-data in order to buy and sell advertising do not have the "legitimate interest" in doing so that GDPR requires. The group has argued to British, French and Irish regulators that legitimate interest covers things like fraud detection by banks-a reasonable thing to do with data gathered in the course of business-but it does not stretch so far as covering an entire business model.