The best water is democratic water

摘要

How do you think water consumption and distribution will evolve in the coming years? The value of water is not only measured in terms of price, but especially in terms of being a precious resource. In the coming years, the importance of water will grow. There will be increased awareness of the absurd waste happening today. Ways will be found to avoid making gallons of water travel from one side of the world to the other. As a product, it has a physical presence thanks to its packaging, the object that contains it. On store shelves, water bottles are distinguished by their design and graphics, important elements for their promotion. In addition to these factors, marketing plays a key role. If used in a smart way, it can make the bottle become considered in the same way as a luxury product, and in the end it becomes one.