With the goal of expanding case-method teaching via digital learning platforms in effective and engaging ways, we employed design strategies to transform an in-person course into an e-course. The curriculum of both versions of the course was intended to increase skills in developing a non-stigmatizing social marketing campaign for obesity prevention. We pilot-tested the e-course with 37 participants across the U.S. who completed pre- and post-course surveys with quantitative and qualitative components. The survey results indicated that participants’ knowledge significantly improved following the e-course. Participants gave high mean ratings on measures associated with level of engagement, satisfaction with the online format, and effectiveness of the course in increasing targeted skills. Qualitative feedback helped us evaluate strengths and areas for improvement in the course design. Key design strategies included a moderated discussion board; an illustrated, interactive version of the teaching case, which included prompts for reflection using technology available through the learning management system to enable small group work; and video conferencing to simulate face-to-face interaction. The findings of this e-course pilot study can inform future initiatives to deliver case-method teaching via online learning platforms.
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