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An Optimization Model of Railway Empty Container Allocation Based on Customer Satisfaction

机译:基于顾客满意度的铁路空箱配置优化模型

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With the rapid development of modern corporate management, customer satisfaction evaluation has been applied to the management of many companies. Railway empty container allocation not only involves the cost of the railway transportation, but also considers the customer's requirements for time and convenience, etc. Therefore customer satisfaction evaluation also becomes very important for railway container allocation decision. However, it is not easy to properly quantify customer satisfaction, because there are many indicators that cannot be directly quantified. This paper proposes a customer satisfaction evaluation index system based on the RATER index, and adopts a comprehensive evaluation method to achieve quantitative evaluation of customer satisfaction. An empty container allocation optimization model based on customer satisfaction is established. The model can comprehensively consider the interests of both the railway and customers, and provide an effective reference for the railway transportation department to improve the transportation service and optimize empty container allocation plan.
机译:随着现代企业管理的飞速发展,客户满意度评估已被应用到许多公司的管理中。铁路空箱分配不仅涉及铁路运输成本,还考虑了客户对时间和便利性的要求等。因此,客户满意度评估对于铁路集装箱分配决策也非常重要。但是,正确量化客户满意度并不容易,因为有许多指标无法直接量化。本文提出了一种基于RATER指标的顾客满意度评价指标体系,并采用一种综合评价方法对顾客满意度进行定量评价。建立了基于客户满意度的空容器分配优化模型。该模型可以综合考虑铁路和客户的利益,为铁路运输部门改善运输服务,优化空箱配置方案提供有效参考。

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