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Outdoor advertising, obesity, and soda consumption: a cross-sectional study

机译:户外广告,肥胖和苏打水消费:一项横断面研究

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Background Recent research has shown that neighborhood characteristics are associated with obesity prevalence. While food advertising in periodicals and television has been linked to overweight and obesity, it is unknown whether outdoor advertising is related to obesity. Methods To test the association between outdoor food advertising and obesity, we analyzed telephone survey data on adults, aged 18–98, collected from 220 census tracts in Los Angeles and Louisiana. We linked self-reported information on BMI and soda consumption with a database of directly observed outdoor advertisements. Results The higher the percentage of outdoor advertisements promoting food or non-alcoholic beverages within a census tract, the greater the odds of obesity among its residents, controlling for age, race and educational status. For every 10% increase in food advertising, there was a 1.05 (95% CI 1.003 - 1.093, p Conclusions There is a relationship between the percentage of outdoor food advertising and overweight/obesity.
机译:背景技术最近的研究表明,邻里特征与肥胖症患病率有关。虽然期刊和电视中的食品广告已与超重和肥胖相关,但尚不清楚户外广告是否与肥胖有关。方法为了测试户外食品广告与肥胖之间的关系,我们分析了从洛杉矶和路易斯安那州的220份人口普查中收集的18-98岁成年人的电话调查数据。我们将自我报告的有关BMI和苏打水消费的信息与直接观察到的户外广告的数据库链接在一起。结果在人口普查范围内,宣传食品或非酒精饮料的户外广告所占的百分比越高,其居民控制年龄,种族和教育程度的肥胖几率就越大。食品广告每增加10%,就有1.05(95%CI 1.003-1.093,p结论)户外食品广告的百分比与超重/肥胖之间存在关系。

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