XEW 2.0 : ESTABLISHMENT OF A NEW COMPETITIVE INTELLIGENCE SYSTEM FOR BIG DATA ANALYTICS

摘要

Competitive Intelligence is a strategic management of information, which aims to provide collaborative decision-making. In other words, competitive intelligence is a mapping of the surrounding business environment. Nowadays, every organization needs a competitive intelligence system in order to enhance its position in the market, or simply to survive, as well as to be able to track every single change and to provide the right response to it in a real time scale. We propose in this paper a new Competitive Intelligence System for Big Data Analytics (CIS-BG: XEW 2.0).