THE BIG SPORTS Rx PROGRAM GUIDE

摘要

In EB’s 2018 Frames and Sunwear Virtual Focus Group Study, 37% of ECPs reported that Rx sunwear is their fastest-growing specialty category (a 10-point leap from 2017). That growth can be attributed to digital free-form surfacing and other lens solutions that are allowing Rx-ability in far wider power ranges than ever before (including PAL designs) without compromising visual clarity—even in challenging high-wrap styles.