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The Factors Affecting the Trustworthiness of Customers towards the Usage of Internet Banking in Malaysia

机译:影响客户对马来西亚网上银行使用的信任度的因素

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The number of internet users in Malaysia is significantly high in comparison with other countries. It is reported that the number of internet users who were born in the year 2000 and above is almost near 70% in Malaysia. In 2015, the Malaysian internet users has exceeded to more than 19 million users. Therefore, the amount of banks that are implementing internet services to their customer is to be roughly 30. Meanwhile, there are only 13 banks in Malaysia that offers mobile banking services to its customers. Although there has been a rapid distribution of mobile internet by banks, internet banking services is still not fully adopted by banks. The objective of the study is to study about the factor affecting the trustworthiness of customers towards the usage of internet banking in Malaysia. This research is about the trustworthiness of customers towards the usage of internet banking. There are a few variables of factors that affect the trustworthiness of customers towards the usage of internet banking and it is clearly explained and elaborated. The factors are competency, security, integrity performance and shared values. Next, the methodology quantitative approach has used in this research whereby 200 respondents were sampled by the population from using the simple random taking. Employed the SPSS Version 22.0, the multiple regression analysis and correlation analysis was created out to test the four hypothesis for this research. Moreover, this research will be conducted in Kota Damansara, Malaysia.
机译:与其他国家相比,马来西亚的互联网用户数量非常多。据报道,在马来西亚,2000年及以上出生的互联网用户数量几乎接近70%。 2015年,马来西亚的互联网用户已超过1900万。因此,为客户实施互联网服务的银行大约有30家。同时,马来西亚只有13家银行向其客户提供移动银行服务。尽管银行已经迅速普及了移动互联网,但是银行仍未完全采用互联网银行服务。该研究的目的是研究影响客户对马来西亚网络银行使用的信任度的因素。这项研究是关于客户对使用网上银行的信任度。有一些影响客户对使用网上银行的信任度的因素的可变因素,对此进行了清楚的解释和阐述。这些因素是能力,安全性,完整性表现和共享价值。接下来,本研究使用了定量方法学方法,通过使用简单随机抽样方法,对200名受访者进行了抽样。使用SPSS 22.0版,创建了多元回归分析和相关分析,以检验本研究的四个假设。此外,这项研究将在马来西亚的哥打白沙罗进行。

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