机译:关键字竞争对赞助搜索广告中广告排名决定因素的调节作用
Department of Finance, Operations, and Information Systems, Goodman School of Business, Brock University, 500 Glenridge Avenue, St. Catharines, ON L2S 3A1, Canada;
Department of Finance, Operations, and Information Systems, Goodman School of Business, Brock University, 500 Glenridge Avenue, St. Catharines, ON L2S 3A1, Canada;
Electronic commerce; Search engine advertising; Sponsored search; Internet retailing; Ad position; Keyword competition;
机译:赞助搜索广告中多个关键字的出价:关键字类别和匹配类型
机译:赞助搜索广告中多个关键字的出价:关键字类别和匹配类型
机译:互联网关键字广告和消费者搜索意图:广告态度和关键字感知的中介效应
机译:Microsoft Bing Search引擎中赞助搜索广告的Web级贝叶斯点击率预测
机译:评估关键字广告如何影响Google搜索结果。
机译:移动文字广告对消费者购买意愿的影响:中介调节分析
机译:关键词竞争和赞助搜索广告中广告位置的决定因素