Quality in vision

摘要

Despite competition from similar foods (such as frozen yogurt), growing consumer concerns around health and the perennial challenge of unseasonable weather, the global ice cream market managed a three per cent increase in 2014. Between 2013 and 2014, the Chinese market experienced an eight per cent growth in sales, resulting from rising disposable income levels which helped encourage consumers to spend money on food treats. Globally, part of the growth of volume sales is due to a rise in niche companies and a flurry of handcrafted, local products joining the main international brands.