Driving Response Through Extraordinary Customer Experiences

摘要

There are only a handful of opportunities to build your brand outside of advertising - point of sale, point of use, or when a customer has an issue are a few. Each of these instances creates a make-or-break moment. Provide a truly fantastic customer experience and your brand will flourish; provide a subpar experience and watch it flounder.rnSo, how do you assure your customers (and potential customers) will have extraordinary experiences every time? That's a question those of us in the call center industry grapple with on a daily basis. Fortunately, with each and every call, we continue to more clearly define the answer, which is simple: you have to do it all.