The latest digitalisation offerings help container carriers to save costs and boost port and container repositioning efficiencies. Online marketplace Container xChange was launched in 2015 to allow empty containers to be repositioned and empty boxes interchanged using a digital platform. It was set up to help deal with the challenges of repositioning containers. Container xChange founder and managing director Christian Roeloffs said "More than 200M containers are being moved every year with one-third being moved empty." This costs the industry up to US$20Bn a year, and for a typical carrier, repositioning costs represent 5% to 8% of total operating costs.
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