New flavour added to Tracker range

摘要

Launched over 25 years ago, Tracker is bringing a new flavour to the range, white chocolate chip. The new variant joins the rest of the popular range, including chocolate chip and crunchy peanut. To tie in with the launch, Tracker has also announced a new brand redesign and format. Whilst the brand logo, slogan and colour palates remain consistent, the artwork has been enhanced to further appeal to its audience and drive greater standout on shelf.