United we stand

摘要

You may have seen one of Renault's union-flag liveried Premiums on the motorway, and if you bought the 28 April issue of CM then you will certainly have seen it on the cover. But you won't have seen as much of the man behind Renault's new marketing push, Renault Truck Commercials MD Christophe Blazere. Blazere joined Renault Truck Commercials (RTC) in the UK in June 2010 and quickly set about restructuring the business to create a better working relationship between the dealerships.