Art, wine, cars, rare books, jewelry, Marvel comics-they all have their appeal as collectibles to various CEOs, but do they tend to be good investments? Almost always, the answer is no. One main reason is that such assets are generally illiquid. Another caution is that collectors who truly enjoy and appreciate such tangibles typically try to sell them only when they have to-and that tends to be when it's most difficult to realize a gain. "While they might appreciate on paper, whenever you need to sell them, there's no market; it's 'bid asked,'" says Joe Du-ran, CEO of United Capital wealth counselors.
展开▼
