ASIA'S PAPERMAKING EMPIRE TAKING BIG FIRST STEPS TO GREEN REDEMPTION

摘要

If acknowledging a problem's existence is a key first step to its eventual resolution, then Asia Pulp & Paper (APP)-one of the world's largest pulp and paper producers-seems to have set itself on solid footing over the last year in the concerted company-wide effort to clean up its much-maligned public image as one of the industry's most notorious environmental villains, responsible for large-scale deforestation across Indonesia and other parts of the Pacific Rim.