There's a sharp dividing line between companies that cling to the past and those that invent the future. That line, increasingly, is no longer between older, established companies and spanking. new ones. It's between those organizations that are capable of using the Web to spur innovation and those that aren't. Surprisingly, what distinguishes many of the most Web-savvy companies is not their technical prowess but their imagination. Everyone has access to Net technology. The crucial question is: Who has the brains, guts, and creativity to take full advantage of it?
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