BURIED ALIVE IN KHAKIS

摘要

If Millard S. "Mickey" Drexler has his way, Gap Inc.'s flagship chain is about to undergo a swift transformation from stores that flog the known and predictable to a cutting-edge retailer selling the latest and hippest trends. But the CEO of the struggling apparel company, operator of the Gap, Banana Republic, and Old Navy chains, has a pretty big task ahead of him. For starters, he'll have to contend with the likes of 30-year-old Pia Bresnen. "I don't think of it as the place to come for fashion—just for basics, just jeans and T-shirts," says Bresnen, a telecommunications manager in Millbrae, Calif.