SAMSUNG'S PLAN TO WIDEN ITS RANGE

摘要

The global cell phone business has been in a funk lately, with handset sales off 11% this year-a serious downshift from the double-digit expansion of recent times. Samsung Electronics, though, has bucked the trend, boosting sales 7% in 2009 without denting its 10% profit margins. That has helped the Korean giant increase its worldwide market share to 19% and cement its position as the No. 2 player globally, behind Nokia, with 38%. Samsung's reaction to the good news ? "We have a long way to go," says J.K. Shin, the company's new handset business chief.