At the University of Southern California's Marshall School of Business, a curriculum revamp two years in the making will be unveiled in late August. Suh-Pyng Ku, the vice dean for graduate programs who led the effort, says that while faculty revisit and tweak their own course materials, an in-depth review of the structure of the MBA program and every required course offered hadn't been conducted in six years."Curriculum change is hard," Ku says. "But if you don't do it, you're going to be irrelevant or not competitive." That's a challenge for all business schools. "Students gauge where they will attend based on the curriculum, and in order for the school to be competitive, they need to be on the cutting edge of what they are offering," says Deena Maerowitz, who oversees the college and graduate school advising practice at the Bertram Group, an education consulting company.
展开▼