"As someone who's programmed broadcast and cable nets my entire career, I am dumbfounded when station owners foolishly believe they can go it alone as 'indies.' Yes, you may have a strong stick serving your market, but the only exclusive programming you can provide is local news-and that doesn't make for a long-term business. With hundreds of channels competing for your viewers, non-exclusive reruns, non-exclusive sports, non-exclusive film windows, etc., make your station irrelevant to viewers and ad buyers. Just ask KRON in San Francisco."
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