» WHAT'S WORKING IN CHARLOTTE

摘要

About a year and a half ago, WCNC management made the decision to position the Belo station as the market's consumer watchdog with its "Looking Out for You" credo. No staffer personifies that better than Bill Mc-Ginty. McGinty anchors the 5:30 p.m. news and holds a consumer/investigative reporter title, hosting "Get McGinty" advocacy seg- ments that run three to five times per week. "Those allow Bill to look out for the little guy," says Corrie Harding, WCNC executive news director, "taking on whatever problems the consumer might have."