Spoiler Alert: Viewers In the Know Still Watch

摘要

Warning: The article you're about to read contains discussions about spoilers in television shows. Such notices have become commonplace in TV writing as on-demand viewing continues to dilute shared water-cooler opportunities. If 'Mad Men' creator Matthew Wein-er (a famous spoiler stickler) had his way, viewers who tuned in to the sixth-season premiere of the AMC drama on April 7 would not have read even the smallest detail about the episode in a review (much to the chagrin of some critics). But in today's social TV world, what constitutes a spoiler? And is being in the know always bad? We looked at three recent spoiler breaks and got three different takes on the phenomenon from the executives involved. Read on at your own risk.