FCC WON'T UNDERCUT AD REPS

摘要

The FCC's crackdown on joint sales agreements (JSAs) won't wreak havoc with national spot advertising after all. That would make one small victory for Sinclair in an FCC item that otherwise takes aim at the kind of shared sales and services agreements and financial arrangements-joint lenders and options to buy-that Sinclair has used to help build and strengthen its broadcast profile while staying within FCC ownership limits. Sinclair has been arguing against the FCC's plan to make all JSAs above 15% of a station's ad sales attributable as ownership interests, as they are in radio.