Analysis of User Behavior in Social TV System-teleda-

摘要

Social networking services (SNSs) have become hugely popular, and people around the world are actively using them to share their experiences relating to TV programs they have watched. At STRL, we are developing a social TV system called "teleda" that combines a broadcast service with an SNS so that viewers can enjoy TV programs in a new way. The teleda system includes functions that allow users to express their feelings and share their experiences while watching broadcasts currently on air or previously aired programs. Since this system makes horizontal connections among viewers in addition to vertical connections between the broadcaster and viewers, the viewers can get many opportunities to encounter programs which they've never watched before by communicating with other viewers.