Cheap and 'recession-busting' sandwich ranges threaten to undermine consumer perceptions of quality and value for money in the category, according to a new report from the British Sandwich Association.rnThe report found that while the UK market has grown by 3.6% in the last year to reach a value of over £6bn, average prices being charged by some retailers are the same or lower now than they were in 2007, despite food cost inflation of around 10% and a 4% rise in general inflation since then.
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