Time to think out of the box

摘要

Software giant Microsoft is well known not only in the consumer world, but it has also made serious inroads into the financial services sector, where it commands the majority market share in the server and desktop computer operating systems areas. Bill Hartnett directs Microsoft's perspective on the financial services industry. As general manager for the financial services sector, since 1997 he has led Microsoft's financial services strategy group, helping the company to drive its expansion into this global industry. With his experience in insurance, business, politics and technology, Mr Hartnett offers a compelling vision of the challenges and opportunities of the financial services industry. While it may not be entirely new, his views on where the opportunities lie are interesting.