Face to Facebook

摘要

Some architects have embraced social media and telecommunications, but others struggle to discern the actual benefits. Can your firm tweet its way to success?Devotees or social media, especially Millennials, have not been shy in proselytizing about how Facebook and Twitter will change business forever. Yet many companies-and architecture firms, especially-struggle to justify the investment that social media requires in staff training and time, and they question its capacity to improve the bottom line.