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Crocs Gets Ready for More Growth

机译:Crocs为更多的增长做好准备

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About a decade ago, sightings of odd-looking clogs suddenly began popping up everywhere. Brightly colored and clunky, the clogs didn't look or feel quite like other footwear. Some people were puzzled by them - were they plastic or rubber? What were those holes for? And where should you wear them, anyway? Others were charmed and intrigued. Crocs, made by the company of the same name, proved to be a new category of footwear. Constructed from a proprietary closed-cell resin material called Croslite (which is neither plastic nor rubber), they are soft, lightweight and odor-resistant, and their soles conform to the shape of a wearer's foot. They were originally designed as boating shoes, but purchasers - many of whom swore Crocs were the most comfortable shoes they'd ever worn - took them out into the streets, to the beach and to many other casual occasions.
机译:大约十年前,到处都突然发现奇怪的木log。木log色泽鲜艳笨拙,看上去或感觉不像其他鞋类。有些人对它们感到困惑-它们是塑料还是橡胶?这些孔是做什么用的?那你应该在哪里穿呢?其他人被迷住了。同名公司生产的Crocs被证明是鞋类的新类别。它们由称为Croslite(既不是塑料也不是橡胶)的专有闭孔树脂材料制成,质地柔软,轻巧且具有防臭功能,并且其鞋底与穿着者的脚部形状保持一致。它们最初被设计为划船鞋,但购买者(其中很多人发誓Crocs是他们穿过的最舒适的鞋子)将他们带到街头,沙滩和许多其他休闲场合。

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    《Apparel》 |2013年第2期|28-30|共3页
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