Gerson & Gerson Inc.

摘要

Sometimes, all innovation requires is the collision of two separate bodies to send both in a third and brand new direction, and that's exactly what happened when the 80-year-old girls' dress manufacturer Gerson & Gerson brought on a new vice president to open opportunities for the company. That VP, Mark Mignone, has deep experience in retail, a corresponding network of connections, and a love of collaboration. When he came to Gerson & Gerson, Mignone saw possibilities to take the brand into channels it hadn't been before.