投标报价策略与技巧

摘要

According to the bidding and pricing status of the current engineering bill model, the paper explores the bidding strategies and skills, illustrates the main bidding strategies, including the low-price strategy, the reasonable optimization strategy and the future strategy, and indicates the unbalanced unit cost method and the sudden price adjustment method, so as to direct the practice.%针对目前工程量清单报价模式下招标现状，探讨了投标报价策略及技巧，分别阐述了低价策略，合理优化策略及未来策略等几种主要的投标策略，并着重阐述了不平衡单价法和突然调价法两种技巧，以期指导实践。