基于 AHP 法的信阳茶文化旅游资源开发潜力评价

摘要

Xinyang,with its favorable climate ,is where the famous tea Maojian grows .It has a long history of tea culture and sophisticated tea industry .This paper analyzes the factors that influence the tea tourism resources of Xinyang before employing AHP and Fuzzy Comprehensive Evaluation to conduct a quantitative study of its tea tourism resources.The findings suggest that their development potentials are mostly on the level of I ,II,III and IV,based on which the paper suggests strategies for developing both comprehensive and theme -oriented tea cul-ture tourist attractions .%作为信阳毛尖的著名产地，信阳气候条件优越，茶文化历史悠久，茶产业规模巨大。在深入分析信阳茶文化旅游资源影响因素的基础上，文章综合采用AHP（层次分析法）与模糊综合评价法对信阳茶文化旅游资源进行定量评价。针对信阳茶文化旅游资源的开发潜力等级集中于Ⅰ、Ⅱ、Ⅲ、Ⅳ级，资源质量层次不同，开发空间巨大的特点，提出建设综合型与主题型茶文化旅游景区的开发策略。